Motor new Word

March 29, 2014

China Association of Automobile Manufacturers & Foreign investors.

Amsia Motors, RANGER Long distance Bus.

The domestic Chinese auto market has seen an increase in foreign investors to the extent that they now make up the majority of the Chinese auto market for the first time in a long while. While China is dominating the markets in technology and other industries their domestic auto market has not seen as big of advances as they would have hoped going up against bigger and more prepared foreign automobile manufacturers.

                The China Association of Automobile Manufacturers (CAAM) does mention in their annual report of the state of the Chinese automobile market that domestic Chinese car manufacturers did see an increase in domestic car sales up 7.5% from November of 2012 and up 5.5% from October of 2013. While the domestic auto manufacturers market is not growing as quickly as the foreign car market is there is still growth being seen in the domestic sector, bringing continued hope to domestic car manufacturers.

                In 2013 domestic Chinese automobile sales increased 11.5% while maintaining a 40% market share in the domestic Chinese automobile market. The Chinese government is attempting to create a series of incentives and subsidies to encourage the sale of domestic Chinese cars to the population while also instituting technology transfers between domestic car companies to level the playing field and create a stronger domestic manufacturing environment to better forge ahead in the years to come.

                Although these measures are being taken to increase the domestic market share of local Chinese car companies China is also searching for ways to profit off of the ever-booming foreign car market. The state may decrease its high tariffs on foreign cars and ease some of the restrictions on foreign automobile companies that do business in China, making it easier and more profitable for foreign car companies to do business in China.

Amsia Motors, KOMI Smart Cart, 2014 new model.


Despite the pressure on the domestic Chinese car market to keep up with production and sales foreign car manufacturing companies are still investing more into the Chinese market than the domestic companies themselves are willing or able to. In addition to investing foreign car manufacturing companies have the advantage of putting out new models of cars at a quicker rate than the domestic Chinese car companies are able to. Consumers who like variety, therefore, are more drawn to purchase a different kind of car than the average Chines domestic model that is available.

Exports of Chinese cars to foreign markets are down this year although car manufacturers hope they will increase as the year continues. As the domestic market is hit by more Chinese car regulations the export market is essential to the Chinese automobile manufacturing industry. Some cities in China have continued to regulate the sales of cars, when they can be driven, and what kind of cars can be bought due to the increasing amount of pollution affecting major cities in China. This puts a damper on the exuberant nature of the Chinese automobile consumer.
The 2014 automobile year looks as though it will bring some beneficial changes to the domestic Chinese automobile market.

March 13, 2014

Australian automobile industry and the ever growing EV, around the Globe.


The Australian automobile manufacturing industry is coming to an end by the year 2017 as its last manufacturer, Toyota, announced its withdrawal from the country. The Australian automobile manufacturing market has struggled during its 50 year history to bring profits to companies who decide to build their cars in Australia.
                Toyota Australia is following in the footsteps ofFord and General Motor Holden, both automobile giants who were unable to continue making their cars in Australia and pulled out of the manufacturing market there during the last year. Toyota�s Australian branch CEO and President MaxYasuda stated that many factors went into their decision to pull out of the Australian market, most of which were related to the company�s inability to turn a profit on the manufacturing side of the Australian operations. Approximately 2,500 employees of Toyota Australia are likely going to lose their jobs and, after review, may be followed by corporate and higher up positions once the dust has settled and inquiries into Toyota Australia�s business practices can be conducted.

                CEO Yasuda also mentioned other factors that prompted Toyota�s exit from Australia including the unfavorable Australian dollar and exchange rates, high costs of manufacturing their cars in Australia and a lack of business flexibility to maximize profits.


                Internal discussion of the automobile manufacturing industry in Australia reveals a hard political commentary as well as worry over lost jobs and a potential economic downturn as consequences of the exodus of Toyota Australia, Ford, and General Motor Holden. The National Australian Manufacturing Workers Union (AMWU) national secretary, Paul Bastian, blamed the government�s lack of interest in supporting local Australian workers and promoting increased investments for the automobile industry for Toyota�s leaving. Vehicle secretary Dave Smith said that the absence of Toyota Australia would impact industries from shipping, transport, sales and more; he mentioned the potential (and likely) recession that could hit the parts of Australia who were most invested and dependent on the automobile manufacturing industry.


                The manufacturing industry in Australia began in 1948 with the Chifley Holden. During the Tony Abbott government subsidies, handouts, and tariff protections that were common in the beginning decades of the Australian automobile manufacturing industry were cut off, making it difficult for companies like Toyota to justify doing business in a country where they were continually operating at a loss. Not only has Australia failed to maintain the business of the companies operating in it but also had no success growing its clean energy car sector or attracting new manufacturers to its shores.

                There is, however, still time and opportunity for the Australian automobile manufacturing industry to regain some of its lost momentum; Toyota, Ford, and General Motor will have officially shut their doors in 2017, leaving 3 years in the meantime for other car manufacturers to leap on an empty market. This market already has a trained workforce as well as manufacturing facilities, knocking down up-front costs of creating a manufacturing industry from scratch.


                Australia has the means and hopefully can find the motivation to save its challenging automobile manufacturing industry. 

February 23, 2014

Green, Auto Hybrid demand increase production, 2017 !


While China�s production of domestic and international automobiles may not be excessive they continue to be a major world automobile market influencer. In their extensive research and development of cleaner and more efficient vehicles China has surpassed many of the world�s automobile manufacturing giants. In 2011 China produced only 12,552 electric vehicle units as opposed to one year later, in 2012, when they produced 11,241 units of solely electric vehicles which raised their total output of electric vehicle production 98.8% from the previous year. Units of production have not gone up but the increase of electrical units shows the strength of the market and the great Chinese commitment to cleaner and more efficient energy driving towards the future.

                In 2012 Chinese auto manufacturers only produced 1,311 units of hybrid cars as compared with the estimated 273,150 units that are hoped to be produced by 2017. China�s commitment to investing in clean and green car technology is represented by the draft of a new plan to renew the Chinese auto market by pumping it full of hybrid plug-in vehicle options and 100% purely electric cars in coming years. The Chinese are investing in three core tenants of the plan that include improving research and development (and implementation) of the battery power in new vehicles as well as enhancing the motor and electric controls of the vehicles they will be producing.

                To encourage consumers and automobile buyers to take advantage of the pure electric and hybrid technologies that will rock their automobile market, China is offering discounts, tax cuts and subsidies for vehicles that are labeled �transitional technology,� which includes their totally-electric automobile models but not the plug-in hybrid types. China sees that their automobile market is more than just the incredible technology behind their cars, and that the consumers who will be potential car buyers need to have more benefits to owning an electric car in China�s petrol-centered environment.

                Recent reports from the Chinese automobile industry as well as the hopes of the Chinese state projects great increases and profits from the electric car market in the coming years. By 2015 estimates are up to one million electric units sold which will increase to 5 million units sold by the year 2020, the market speculates. From the initial sale of these new electric cars as well as a push from the government to promote the benefits and cost analysis of buying one of these vehicles, the Chinese are confident that total passenger car sales could be around 50% electric vehicles in the future. The estimated profits are in the millions of dollars.

                Not only is China finding a way to power through the rocky automobile market but they are doing so with a streamlined and efficient plan encompassing technological research, market analysis, and benefits to the population. Amsia Motors is one such Chinese company that is paving the way to green automobile technology through extensive research into green technology, market awareness and finally the production of professional, great-quality vehicles for the electric auto market in China. 

February 8, 2014

Green Automobile review - Detroit Auto show, 2014 !



This year�s Detroit Auto Show did not have much to display in terms of green and eco-friendly vehicles. There were a few green-inspired ideas and designs but no real physical representation of any of the automobile companies �going green.�

                The typical new automobile fare was presented: Ford released their 2015 F-150 pickup truck and the 2015 Ford Mustang, both designed to be familiar to buyers and building upon their predecessor�s popularity in the United States� automobile market. It is thought that Chrysler-Fiatwill also unveil a few new vehicles for the 2015 car season, but none have been named as of yet. Other automobile manufacturers displayed a variety of luxury cars as well as sports cars and higher-performing vehicles, each designed for a specific niche in the consumer repertoire of the automobile market.

All of these cars, while not necessarily going green full throttle, do generally conform to a higher fuel-efficiency rating because of new corporate average fuel economy (CAFE) rules. These regulations are in place until the year 2025 and basically insure that new car models attain better fuel efficiency than older cars.
It is common that a few European car manufacturers (like Audi, Volkswagen and Volvo) will reveal cars with electric plug-in capabilities; essentially versions of their other cars and not a complete redesign creating something completely green and eco-friendly. Currently the Volkswagen Bluemotion is the most economical diesel vehicle in Europe and its new 2015 concept design merges the fuel economy of a Passatwith the layout and engine of a Jetta Hybrid.


One of the few surprise releases in Detroit was Honda�s reveal of the 2015 Honda Fit which will be sold in the U.S. It is already being sold in Japan along with a hybrid version of the Fit which Honda is not planning on selling in the United States (the Fit goes under the name Vezelin Japan). The Honda Fit is similar to the Ford Fiesta, the Kia Rio, the Nissan Versa, the Chevrolet Sonic and the Toyota Yaris. The 2015 version of the Honda Fit comes in a four-door sedan model as well as a subcompact crossover automobile.

Also in the crossover category resides a Fit-inspired vehicle that was shown at last year�s Tokyo Motor Show which may make its way to the U.S. in design, but not in name. This small crossover will be in a similar category as the MINI Cooper Countryman, the Nissan Juke, and a smaller car from Jeep that all feature four-wheel drive capabilities.
Tesla, far from unveiling any real clues as to what 2015 holds for them, is expected to begin production on their Model X automobile which has been eagerly awaited by enthusiasts around the world. The Model X is supposed to be a crossover utility vehicle equipped with four-wheel drive and falcon wing style doors.

While nothing surprising was debuted at the 2014 Detroit Auto Show, small changes in how each automobile manufacturer is designing and making their cars more efficient, points to a greener future in transportation.

January 29, 2014

Strong Automotive market, 2014 !


The Chinese automobile market is the biggest in the world. Throughout the years it has grown into a giant, evolving to fit the needs of the country and its population.

                In 2013 the Chinese auto market recovered from a slight recession and increased its profits through the assistance of economic stimulus packages aimed at the auto industry and an increased demand for cars in China�s interior. Experts agree that China�s auto market will likely remain stable through 2014, building off of the momentum they gained in the last year. In 2013 China�s sales rates were once again in the double digits as they were for the majority of the last decade before the recession.

                At the Detroit Auto Show this year car manufacturers from around the world were glad to hear of the success of the Chinese market; the European and American markets have been slow growing in recent years due to a variety of ills including economic recession, unemployment rates, and more. The Chinese automobile market is receiving much interest from the world and should also see an increase in investments pouring into the automobile industry from some of the major global car manufacturers.

Car companies including Mercedes-Benz(under the Daimler AG�s Greater China operating branch) predict double-digit growth in the Chinese market again this year. Volkswagenhas high hopes for the country as well, putting its estimate between 5-7% growth over the next 5 years. Automotive consulting firms weighed in and put their numbers between 9-11% potential growth. General Motors and Fordwill likely continue to be popular amongst the Chinese and will profit from the expansion of the market.

                China is doing all it can to promote a strong automotive industry- more stimulus packages will be aimed towards the sector and the rise of personal income in much of China will also hasten the market rise. Sales caps that remain in cities like Shanghai and Beijing to curb air pollution should be able to be made up for by the increase in demand for cars in the more rural areas of China.


                The one automobile market that may not benefit from China�s success is Japan, whose Nissan, Toyota, and Honda brands do not sell well in China due to political tensions between the two nations. Japan�s automobile industry took a hit along with the rest of the world and has recovered from that downturn; they optimistically expect growth in China despite the lack of sales and rising tensions. The Japanese are planning to release a few redesigned and upgraded cars from its automobile manufacturers. Nissan will use its strategic partnership with Dongfeng Motor Corporation (a Chinese company) and look for niche markets within China to market its products. Honda and Toyota have also made efforts to cater to entry-level buyers as well as established automobile owners with new and redesigned cars that may do well in the coming year.

                The Chinese automobile industry is strong; it is increasing in size, demand, sales, and the interest that is being generated throughout the world and the automotive community is unprecedented. The future looks good for the automotive market in China.


January 25, 2014

Amsia's JV Partner Dongfeng, signs $1.3Billion deal with RENAULT !


Early in December 2013 French automobile manufacturer Renaultcreated an alliance with the Chinese car company Dongfengto found a joint venture company called Dongfeng Renault Automotive Company in China. Their proposal was accepted by the National Development and Reform Commission in China and approved by the proper authorities.

Dongfeng Motor Corp President Xu Ping (Right) and Renault S.A. President and CEO Carlos Ghosn shakes hands after signing the joint venture contract on Dec 16, 2013 in Wuhan city.



                Renault has been a long time player on the automotive manufacturing stage while Dongfeng is newer- this partnership will allow Renault to ease a newer company into the big leagues while also giving Dongfeng the opportunity to create and sell uniquely Chinese cars to its domestic market. Both companies have much to gain from this partnership, predominantly a new market for Renault and more experience in the automotive industry for Dongfeng.

                Renault has a partnership with Nissan (which starting in 1999) which has been profitable for both companies. It is now the third largest automotive group in the world and sales increased from 4.9 million to 8.03 million units between 1999 and 2011. This partnership allowed the French Renault and the Japanese Nissan to expand their markets to now include the United States, Europe, Japan, China, India, and Russia. These companies play off the strengths and weaknesses of both sides- Renault works on diesel engines while Nissan researches new gasoline engines; research and development has improved as has the companies� ability to market and reach a broader customer base. In another positive spin Renault was able to expand its international market while Nissan was able to gain financial stability as a result of the partnership.

                Dongfeng obviously has much to gain from partnering with the more experienced Renault. The Dongfeng Motor company already has a strong alliance with another OEM JV manufactirng company called Amsia. Amsia and Dongfeng partnered in collaboration to produce new technologies to reduce emissions, pollution from automobiles, and other environment-saving methods. Amsia Motors, is well connected to the European and global automobile markets as it also has technical working partnerships with Cummins Westport, Deutz, MAN, Perkins and advancing.

                The importance of automobile alliances such as Renault-Nissan, Renault-Dongfeng, and is immense. Not only do these alliances bring together a global automobile industry and merge markets, but they also bring more automotive options to people around the world, improve technologies in these cars by researching and sharing the information with each other, and build a network of companies that can better serve their customers. This partnership will allow the stakeholders in the companies involved in the alliance to be able to work with the complexities of all the facets of this partnership and the automotive industry including research and development (mentioned above), purchasing, manufacturing, and marketing. The automobile industry can only get better. 

January 10, 2014

Improved Automotive, technology and standards - China !

AMSIA MOTORS, SELVO S30.

In a study done by J.D. Power�s Chinese division, recent months have shown that the Chinese have improved both the technology behind their cars as well as the engineering. Improvements have been made to raise their domestically produced automobiles to international standards primarily in the internal systems of the cars; the engine, transmission, ventilation and the heating and cooling. The study looked at 213 car models sold by 65 different car brands while surveying around 21,000 new car owners about their experience with those new cars.

This year four Chinese automobile brands scored above the automobile industry average, according to Mei Songlin (VP of J.D. Power�s China branch), have slowly begun to revolutionize the domestic Chinese automobile market.

New car brands in China and its automobiles will enter into the Chinese market this year; despite its relative anonymity one of its brand sedans received five stars from the European New Car Assessment program proving that the Chinese are innovative and improving the quality of their cars with every passing season.

Foreign automobile companies still have the history and experience, however; according to the study only 27% of domestic Chinese sedan sales were to local Chinese automobile manufacturers. Few Chinese cars sell outside of the country of China and no Chinese automobile company is yet authorized to export and sell cars within the United States. The most popular cars sold in China with the highest customer approval rating are the Toyota�s Lexus and Daimler AG�s Mercedes-Benz in terms of quality, followed by cars from Subaru, Volkswagen AG and BMW AG.

The study recommended that the Chinese automobile companies improve not only the car systems (ventilation, heat and air conditioning, engine and transmission) but the fuel efficiency and noise produced by the car. Emissions have become a very big deal in China as of late at the air quality has continued to deteriorate and drastically affect the health of China�s citizens. Fuel efficiency as well plays a role; people all over the world want cars that run longer on less gas as gas prices have also skyrocketed. China�s big cities also produce a lot of noise with the thousands (if not millions) of cars and people constantly on the move.

December 19, 2013

The Chinese Auto market growth, 2017.

A summary of the growth in market news: China and Automobiles

The State Information Center of China has published a market study on the state of the automobile industry across the country. This study reviewed past trends in the market in order to be able to analyze present data and predict the future of the automobile industry over approximately the next decade in China. This study began in 2013 and will continue until 2017, ensuring quality of information and data as well as testing the predictions the State Information Center has made on the automotive industry in China thus far. 



AMSIA - CAPE 2.5


Unlike the automobile industry in America, China has grown and maintained its hold on the market and indeed has expanded their reach globally. Foreign countries have taken notice of the success of China�s automobile industry and have sent teams to study, document, and review their practices to bring back to their home countries in the hopes that they can learn from China in jumpstarting their own automobile industries once again.

In China the automobile has profited 40% to 50% just off of used car sales alone. The study also showed that some of the market sectors that were studied had profits of 100% or more. The sale of pre-used cars has grown past 26% while the sale of new cars remains slightly behind at 25%.

China has also seen a rise in less traditional aspects of automobile ownership like the finance of automobiles, upkeep of automobiles and automotive clubs for car enthusiasts. People seem to be buying cars they desire (in addition to instead of only being for transportation or work) and enjoying driving those cars and being around other people who also enjoy their vehicles. This market no doubt improves the overall automobile industry as general citizens are taking interest in this integral part of China�s economy. 



AMSIA - Upcoming SELVO model.


China has long been a testing ground for new and extraordinary technology- they are now adding these new technologies to their cars, prompting a boost in sales according to the study. As mentioned above normal people who otherwise would not have an interest in their cars (other than if they work or not) are becoming essential in their knowledge of the cars and the automobile industry in China.

The predictions the study holds for the Chinese automotive industry is that increased technology will greatly expand the market of new cars and their desirability in China and across the globe. Transnational corporations have already begun observing and exploring China�s success in this market and will bring the information they find back to their home markets to expand their own domestic automotive enterprises. China�s automotive growth rate has grown steadily to 25% while the used car rate has skyrocketed to over 26%, showing an increased interest by the public for well known, pre-used cars. People themselves are more interested in knowing how their cars work, studying the mechanics and finances of owning special cars and getting together in clubs to discuss their particular models. The automobile market in China shows no signs of slowing down anytime soon.

August 16, 2013

South America 2025 and the Asian automotive industry progression.

SELVO S30 - AMSIA MOTORS





SOUTH AMERICA
The automobile market will grow significantly by 2025, becoming one of the top three growth markets globally for light vehicle sales and presenting opportunities for improvements in fuel efficiency and reduced CO2 emissions, according to a forecast by IHS Automotive, the leading provider of comprehensive content, expertise and insight on the global automotive industry.

IHS Automotive forecasts that nearly 2.3 million additional vehicles will be sold in South America by 2025, equal to the output of 10 modern assembly plants. Most of the growth will occur in Brazil, followed by Argentina and Colombia.

Brazilian lawmakers late in 2012 enacted legislation providing tax benefits aimed at encouraging manufacturers to improve vehicle efficiency and reduce carbon emissions, and increase local research and innovation. Brazil Ministry of Trade and Industrial Development (MDIC) hired IHS Automotive Consulting to help them understand the growth potential under the new law and provide guidance on how Brazil could significantly improve the fuel efficiency of Brazilian vehicles and reduce CO2 emissions by 2017.

Paulo Cardamone, Managing Director, IHS Automotive Brazil, says, �The new automotive regime will promote green technology, help Brazilian consumers by significantly improving the fuel efficiency of light vehicles and, in the process, make Brazilian vehicles technically competitive with those in Europe, the U.S. and Asia. Brazil can become a net exporter of vehicles in the not too distant future.� ref: www.ihs.com

ASIA.
The last twenty years have been an exciting time for the Automotive industry, given its challenges. To achieve, succeed or survive in a global market made some winners, resulting better or worse than others. Volkswagen with Tata Motor's merger was quite interesting: as it joined force in the South Asian market. Following that Fiat-Chrysler�s with Japan�s Suzuki and Maruti, but challenges prove to be there. Hyundai-Kia enforced its market gain with lots of efforts.

China revealing its might, has its very own car giant, as America�s GM recuperated from the mess of joint ventures between Chinese and foreign Automotive manufacturers. China and GM Motors General Motors launched Chinese brands resulting with rising sales across Asia.

EUROPE.
Europe's revitalization came through after a price, with GM�s Peugeot-Opel division enjoying a come-back but market is saturated. Ford taken over by IBM ware company was quite the shocking move for a company that is a stranger in Automotive industry. Regarding an investment, apparently they will sell the production operation to Magna.

EMISSION FREE.
Now, given that technology is improving targets for carbon-dioxide emissions are relatively at ease by offering natural-gas hybrids. Making methane gas and liquid fuels from bacteria and algae made the even stricter CO2 targets for 2025 much more attainable.

While hydrogen fuel cells are at work, these are competitive only in countries where the government has mandated the provision of hydrogen filling stations. Similarly, fully electric cars are predominant only in countries that can produce electricity cheaply, such as nuclear-powered France.

Provided the market intelligence report and diligent research for the emerging markets for the last 5 years, in addition to South America and Asia - opportunity presented itself and growth for Amsia Motors.
Competitive technology, efficiency, clean and green environment friendly automotive vehicle manufacturing is the edge with the focus of being cost effective.

Therefore without further due, implementing the resources strategically for expansion and growth in the emerging markets in Asia, South America primarily apart from Africa and the Middle East.

For more info : info@amsiaglobal.com

August 9, 2013

China's Automotive joint-venture manufacturing growth, 2013.

4 x 4 Double cabin Pick -Up, TRACKER by AMSIA.




There are over 170 auto makers in China, compared with around 35 in the in the US. By 2018, manufacturers are expected to have a combined output of 30 million cars, which would amount to an excess of 10 million units. Chinese government efforts to reduce pollution and congestion by imposing restrictions on car buyers don�t help.

And the competition is growing. Foreign automakers, desperate to offset declining sales in Europe, are investing heavily in China. General Motors has plans to boost its capacity to 5 million vehicles by 2015, and has outlined an $11 billion investment plan for the next four years. Ford opened a $300 million plant that will more than double its capacity in China. German giant Volkswagen wants to increase its workforce by a third by 2018, while luxury automaker Jaguar Land Rover is looking to boost its number of dealerships in Cina to 200 from 116.

Passenger vehicle exports, by both domestic and foreign companies, surged in the first four months of the year, according to the latest statistics.

From January to April, exports of sedans, sport-utility vehicles, multi-purpose vehicles, and minivans accelerated 24 percent from a year ago to 194,200 units, according to the China Association of Automobile Manufacturers.

Overall, automobile exports increased by a more modest 12.7 percent to 316,000 units during the same period, dragged down by a 1.7 percent dip in the exports of commercial vehicles, to 121,900 units.

"China has become an important passenger vehicle export hub," said Namrita Chow, manager and senior analyst of consulting firm IHS Automotive.

Rest assured, with Amsia Motors largest Global Fortune 500 Automotive manufacturing Partners - the company last week set a new sales target of 552,000 vehicles, up from a goal of 507,200 units established at the beginning of the year. The revised target represents a 24 percent increase from its sales in 2012.
new-car sales in China rose 31 percent to 142,000 in the first quarter, a record for the automaker. Growth was driven by a 24 percent rise in deliveries by joint venture Auto manufacturing.

Joint ventures increased sales 37 percent in April to 45,303 units on demand for new models.
In July, the join venture Partners began a third assembly plant, in China, raising the partnership's annual capacity to 750,000 vehicles from 450,000 units.

Considering the import and export market's strong competition and growth, industry experts prognosis are that the main key players will remain to grow and sustain - while the smaller local Brands trying to compete with price compromising quality in the export market may decline sharply.

Given the advantage of technology, expertise, and excellence Amsia thrives forward strategically in both passenger, sports utility and commercial vehicles.

As the plans for Amsia Sergipe, in Brazil is undergoing strong impacted preparations, this new market presents enormous potential to expand and succeed with great magnitude.

info@amsiaglobal.com

August 3, 2013

Amsia Motors, Automotive plant assembly news in Sergipe, BRASIL.

Amsia Motors - S30 Selvo




Amsia Motors with joint venture Partners are also developing a local brand of new energy products for maiden launch at the end of 2013 in compliance with the Chinese government�s requirements and to capture growth of a new segment for the joint venture�s future development. This will necessitate the establishment of certain research and development competences within the joint venture for the development of China-specific new energy vehicles under new local brand, as well as to facilitate further localisation of components in China.

With its planned capacity expansion being successfully executed, starting from the beginning of this year the joint venture will redirect its business focus on further development of its sales and marketing strategy. Product quality is highly appreciated by consumers in the local market, as well as export market. Our joint venture�s share of the premium auto market continues to increase. The joint venture will continue to seek strong growth of its existing models over time, while formulating at the same time a road map for potential future new products.


In regards to the export market, since Amsia Motors agreement in Sergipe, Brasil - the plan is to engage into the import market, while the preparation of the plant is carried out aggressively with due diligence.


As per the Chairman.CEO of Amsia Motors Mustafa Z. Ahmed, the Auto assembly plant in Brasil will be in trial production, approximately within three to four years, given the size of its undertaking it is going to be equipped to manufacture for the local market and increase the export market in Brasil as well.
Furthermore, the Chairman also stated that - ' During this process of the Auto assembly plant preparations, our Sales and Marketing department in Canada will be engaged in full force to penetrate the local import market with very competitive products'. 

For the import market, the selection of vehicle line-up's are SUV's, Pick- up's (single and double cabin), Mini pick-up, Light truck and might add a passenger as well, meeting the local trends and commercial demands.


Double-cabin Pick-up, TRACKER.
Hesitant to disclose all the model specifications at this point, International Sales and Marketing team is currently engaged with all legal formalities and successful initiations.
For the assembly plant, Amsia Team has acquired the technical, finance and asset management body to engage at the earliest possible for the execution of the national compliance and formalities for the Auto plant in Sergipe.

Simultaneously, many proposals were received from South American and European countries, which the International Sales and Marketing is excited to announce the promising expansion, prior to the production installation in Sergipe.

Moeth Ahmed, Director of International Sales & Marketing also added that, 'We are not surprised about the positive reactions from the interested distribution prospects from Brasil, other South American and European countries' - following our strong focus on quality, precision, competitive price range and strategic marketing'. 
Given the interested distributors response in Brasil which has been very positive, it is currently undergoing selection process - for the right Partners for the Supply chain network. 

Without much surprise, the Sales & Marketing division also reinforced the fact that - Amsia Motors does not have any major shareholders, it is 100% independent owned company registered in USA and is NOT an Arab investor group, such information has been misinterpreted by several medias and not correct.

The Human resources department has reported an overwhelming amount of response for candidates interested to grow a future with Amsia Motors, in Brasil. 
'The warm welcome and market response has been extremely positive, in addition to the Sergipe Governor's office and the SEDETEC Team led by Mr. Saumineo Nascimento (Secretary of state)' - added the Sales & Marketing team in Canada.

In essence, Amsia Motors is very pleased with the positive response, current market development for import market and the Auto assembly plant preparation in Sergipe. Shortly, a Technical team will be visiting along with the International Sales & Marketing department to execute and implement the next stages for Amsia Motors in Brazil. Please stay tuned as we unfold and update you regarding the continuous developments. 

For more information please email : info@amsiaglobal.com.

July 24, 2013

Amsia Motors, Auto assembly plant in Brasil, for US$500 Million.

Governor Marcelo Deda & Jackson Barreto.


Jackson Barreto signs letter of intent for installation of Amsia Motors Auto plant in Sergipe, Brasil.
Without further due, it is time to set the record straight about some of the misinterpretation by various media and requires strict correction about Amsia Motors. In lieu of which the State of Sergipe has been informed promptly.

Mustafa Z. Ahmed, Chairman and CEO of Amsia Motors, signed an agreement with the government of Sergipe in Northern Brazil 27th June, Thursday to invest USD $ 500 million in building an auto plant in the state capital Aracaju that is to focus on electric and hybrid car production. The project, which is the first of its kind in the history of this region, is expected to generate abundant revenue into the country, and drive increased foreign investment into both Sergipe and other states.

While most of Brazil�s auto industry currently operates in the country�s southeast region, the country�s northeast region is now gaining attraction from investors. The agreement between Amsia Motors and the Northern Brazil government not only marks the launch of a plan to build the first auto plant in the region, which is also set to be the company�s first owned auto plant, but also marks a step towards automotive market growth in a region that no one ever imagined would be attractive to automotive companies.

The company�s Chairman. CEO, Mustafa Z. Ahmed, signed the agreement in the attendance of the exclusive distributor of the Middle East, Prince Faisal, and the company�s International Director of Sales and Market, Moeth Ahmed from Canada, Toronto. " As per the Chairman, Amsia Motors is an independently operating company who does not have any shareholders - neither is Amsia Motors, an Arab investor group ".

The project is projected to create new job opportunities and generate increased revenue inside Brazil. An increase in the volume of export outside Brazil by doubling the current export volume, and bringing foreign investment from China, India, and the Middle East are also expected targets. The goal is to eventually build the strongest state in Brazil with a Brazilian National brand leading to be the number one Automotive in Brazil, South America, Latin America, and Europe.

With diligent and aggressive action, Amsia intends to successfully deliver the project, ensuring complete assembly and vehicle production.


Chairman.CEO Mustafa Z. Ahmed & International Director of Sales & Marketing, Moeth Ahmed.
Amsia Motors.
A formal agreement to initiate and administer the project has already taken place on the 10th of June in Sergipe. The states full delegate: federal state agencies, legal entities, and financial institutions, welcomed Amsia Motors senior management, Moeth Ahmed, when he arrived to negotiate his company plans. 

Those who participated in the act included the mayor of the Coconut Bar, Airton Martins, state legislators, Jos� Guimar�es and John Daniel, Amsia Motors senior executive Moeth Ahmed based in Canada, the Secretaries of State for Planning, Jeferson Steps; Civil House, Silvio Santos, the interim Finance, Jos� de Oliveira Junior, the Culture, Eloisa Galdino, the deputy secretary of the Communication, Sales Neto, president of the Association of Enterprises with Public Works and Private Sergipe (Asseopp), Luciano Barreto, assistant secretary Celio Martins among other authorities, secretaries of state, municipal secretaries, parliamentarians and representatives of institution. 

"It is with great pleasure that I announce officially to the people of Sergipe that we signed a letter of intent with Amsia Motors aiming to implement a productive enterprise that has the potential to change the industrial structure of our state,� said the acting governor, Jackson Barreto, after signing the document. 

The company�s CEO, Mustafa Ahmed, highlighted the professionalism and kindness with which it was treated since the first contacts with the state of Sergipe, and emphasized the company's goal of becoming and acting as a Brazilian company: "I�m proud to be part of this moment for the growth of Amsia Motors and industrial potential of Sergipe. We had an excellent warm welcome and all the necessary information from the Government of Sergipe teams from the first moment, and this was crucial to decide to invest here. We do not want to be a foreign company installed here; we want to be a Brazilian company and committed to the future of Sergipe and Brazil.� 

�Our vehicles shall bear the Brazilian flag, said the president, whose statement was translated by the Assistant Secretary of Economic Development, Carlos Augusto Franco.

According to company officials, the company will be the first in the History of Sergipe state to manufacture low emission and carbon free vehicles which will be cost effective, reliable and performance based, enhancing the environment by protecting the green ecosystem of Brazil. Company forecasts suggest that models will be in test production within the next three years.

Presently, the company�s headquarters and main manufacturing plant is in China. As it builds and operates its plant in the municipality of the Coconut Bar in Brazil on land near the Wind Farm, its operations in China are expected to both remain intact and develop. 
Selvo S30
Going into production, Amsia will introduce three different product categories into the market to engage and win strong market appeal. It plans to offer substantially competitive vehicle prices compared to those currently offered by vehicle manufacturers in Brazil. To achieve its goals, the International Director, has stated that the company will engage locally but use a global strategic approach. It will penetrate through price, quality and precision. 

So far, incentives have been ensured by the government and the project continues to receive strong commitment from both State and Federal authorities. The state of Sergipe is also expected to provide lucrative prospects.

The project is expected to ensure economic growth by creating new jobs and attracting foreign investment. Already, there are forecasts of 4,000 jobs being created gradually.

Local financial institutions have already approached the company for financing but the company�s management has yet to decide the possibilities.

While Brazil�s northeast region is recognized by many for its poor infrastructure, Amisa Motors recognizes it for its uniqueness in being an extraordinary opportunity for market growth in the automotive industry. With their distinct expertise, robust financial background, and winning marketing strategy, Amsia Motors officials are confident that they can diversify the automotive market in Brazil. And with the distinct continued support of the northeast government, the region is expected to attract foreign investments to diverse sectors throughout the country.

                                                                         For any query please email : info@amsiaglobal.com
                                                                                        http://www.amsiamotors.com/