Auto Brilliance and BMW !

A specialized group of domesticChinese auto manufacturers are seeing an increase in their ranks as the local auto markets continue to grow and change with the times. Not only is China at the forefront of research and development regarding clean energy and fuel efficient technology, but they are also becoming an increasingly large influence upon the international automobile industry as well.

                Many international car manufacturing companies conduct business in China; among them are BMW, General Motors, Toyota, Nissan, and Honda for starters. The Chinese government requires any international car company that wants to do business in the country to market its cars under different brand names and in cooperation with domestic Chinese car companies, usually in the form of a partnership or a joint venture agreement.

                This policy was instituted in part to grow the international sharing of technology information regarding the cars between the international companies seeking to do business in China and the domestic Chinese car manufacturers who can trade their expertise for much needed outside knowledge. These joint venture partnerships between domestic and international car manufacturers insure the growth of domestic car companies like Amsia Motors in addition to taking advantage of the foreign business investments international companies continue to pump into the Chinese auto industry.

                BMWhas formed a joint venture with the Auto Brilliance Group which also has a partnership with Amsia Motors, a successful Chinese auto manufacturer. Together BMW and Brilliance Automotive have announced the creation of theZinoro brand, an electric car that meets the clean energy requirements of the Chinese government while still being a decent competitor to similar car models from other international companies like Toyota.

                The Zinoro brand will build its cars at the Tiexi plant in the northeastern city of Shenyang, China, under the auspices of the BMW Brilliance Automotive Corporation. Zinoro (which means �honoring promises�) will join the likes of the BMW 3 series, 5 series, and X1 that are also manufactured at the Tiexi plant. The Zinoro model is estimated to go on sale in the first few months of 2014.

                The Zinoro electric car will join other joint venture models and compete with the variety of car models coming from Toyota, GM, Honda and Nissan. BMW has mentioned their high hopes for the Zinoro as well as their other existing models, citing a 5% yearly sale average this year and remaining close behind Audi as China�s leading foreign automobile manufacturer in terms of sales. BMW has seen a 7.5% increase in the first 3 months of this year in sales alone and estimates a continued level of growth after the first few months of the sale of the Zinoro.

                The BMW joint venture with the Brilliance Auto Group and Amsia Motors is doing better than the Mercedes-Benzline, which has declined in sales nearly 12% this year already. Domestic car companies like Amsia Motors will continue to benefit from joint venture partnerships like the one BMW has maintained with the Brilliance Auto Group.

Bentley goes GREEN ?

Bentley joins the go-green effort by introducing its first powertrain choice to the luxury automotive sector.

The British luxury car manufacturer announced the launch an all-new SUV version equipped with its hybrid concept will be available in the market starting 2017.

�There is no doubt that plug-in hybrid technology is true to Bentley�s values of outstanding luxury and effortless performance. Combining our renowned engines with electric power reinforces and enhances both principles, and so we will gradually introduce this powertrain across our model range. By the end of the decade, at least 90% of our production will be available as a plug-in hybrid. We are proud to be pioneering these developments in the luxury sector,� said Dr Wolfgang Schreiber, Chairman and Chief Executive of Bentley Motors.

The Hybrid Concept is based on the flagship model in the Bentley family, the Mulsanne.

Copper will be used as an exterior and interior styling element to highlight the car�s electrical veins, including copper details to the headlamps, radiator shell bezel, brake calipers, feature line details and badges.

Bentley boasts that the plug-in hybrid system will offer a power increase of up to 25% together with a 70% reduction in CO2 emissions and will also be capable of driving at least 50 km on electric power alone.

ref: http://www.arabianbusiness.com/

BMW and their Chinese investment Partners, gains 52% profit.

BMW�s Chinese investments are paying off in their domestic partnership with local Chinese auto manufacturers as profits, stocks and sales continue to grow. Profits from BMW�s partner, the Brilliance Automotive Group, experienced a 52% increase in demand for their new and past models in China this year alone. Experts estimate that the demand for new cars as well as past models will continue to grow as China remains the world�s largest market for automobiles.

                The Brilliance China Automotive Holdings Ltd. Had a net income increase of $332 million dollars, or 2.03 billion yuan, up from the previously reported 1.33 billion yuan. The Hong Kong stock exchange has been the meeting point for industry leaders eagerly awaiting news of the successes of foreign and domestic Chinese automotive market happenings.

                 BMW looks to be poised to make China its biggest buyer of its automobiles, most predominantly the latest 5-series sedan which has been met with much industry and consumer excitement in China. Other BMW car series are popular amongst Chinese drivers, too.

                Although BMW and its partners in China are currently not at the top of the Chinese industry- that accomplishment goes to Audi- they have experienced greater growth year on year according to recent records. This increasingly high level of revenue and growth has BMW and Brilliance China Automotive Holdings Ltd. in good position to take the lead from Audi in the Chinese market, also allowing the Chinese auto market to become a bigger arena for sales than the United States.

                The joint venture partnership between BMW and Brilliance China Automotive Holdings Ltd. has seen continued success in the Chinese market with existing BMW models like the 3 and 5-series. Their new electric car model (called the Zinoro) will be debuted and sold by the end of 2014 and the hype around this new vehicle has continued to increase both abroad and in China. BMW has high hopes for the success of the Zinoro in the Chinese market as it fits perfectly within the new environmental laws that the Chinese government has put in place to increase fuel efficiency in new vehicles to decrease the pollution problem.

                The Brilliance Automotive Group in partnership with BMW is planning to expand their production facilities as well in order to keep up with the demand the Chinese market has for their cars. The demand for cars went up 31% in 2013 and has increased in the first few months of 2014 making this move smart and economical for the company. Their existing production facilities will be used to build the much anticipated hybrid model of the 5-series sedan, which will theoretically hit the market sometime in the year 2015.

                Domestic Chinese production of BMW cars will also be expanded to include a greater variety of models that will be available in China in coming years; in cooperation with BMW and the Brilliance Automotive Group the models will be available at an increasing number of dealerships around the country.

                The world is ready and waiting to see where BMW will succeed next.

18% Automotive sales jump in February 2014 !

Chinese car sales have jumped by 18% in the month of February, which has prompted an increase in hope for the Chinese auto industry. Global auto market analysts underestimated the amount of passenger car sales that China made last month and have continued to adjust their speculation for the remainder of the year in light of the market�s strength so far this year.

                Both the Toyota Motor Corporation and the Ford Motor Company saw wholesale deliveries of passenger vehicles increase in the Chinese market this year. 1.31 million units were delivered in the month of February alone; expert automobile industry analysts had estimated that the Chinese auto industry would need approximately 1.27 million units in February. The China Association of Automobile Manufacturers reports show not only an increased amount of cars being sold in China, but that a growing amount of foreign and domestic investments in the Chinese auto industry is serving to strengthen the domestic market all the more.

                In China the sale of every vehicle, from buses to trucks to sports utility vehicles and sedans, showed a marked improvement over recent years. Total vehicle sales were reported as being 18% higher than previous months with a total of 1.6 million units that were ultimately purchased by consumers. In January and February of 2014 alone the Chinese auto market saw an increase in vehicle deliveries jump 11% with a final delivery count of 3.75 million units.

                International brands like Toyota and Ford have continued to perform well in the Chinese auto market and familiar Japanese brands like Hondaand Nissanare also seeing resurgence in interest after a slight geopolitical dispute markedly slowed down auto deliveries from Japan; depressed sales of Japanese cars in China were another side effect. Toyota�s car sales increased by 43% and Honda saw a leap of 28% as well. Ford saw the biggest percentage increase in sales coming in at 67% with 73,040 units being shipped to China in February. General Motors reported an increase of 20% with its leading cars being the Wuling and Cadillac.

                China�s domestic car brands made up 38.4% of total sales in the month of February, reported the China Association of Automobile Manufacturers. In part because of the pollution problem that plagues China�s major cities, domestic and international investments have been funneled into research and development of domestic clean energy and fuel efficient cars. This market for cleaner technology in China�s automobiles is certain to continue growing in the coming years.

                The continued support of international investors and brands has obviously boosted the Chinese auto market; its domestic brands, while still relatively small, are also beginning to see more international recognition and market interest as well. The growth of domestic Chinese car brands like Amsia Motors to international markets is expected as new models and products are unveiled.

                The international investments and domestic Chinese auto growth spell out a bright future for China�s automobile market to continue increasing sales and profits. Here are a few sneak peeks of what they have in store!